Logo

     For the logo/name for our production company we felt that it should have some back story in order for the company to have some sort of history and meaning. Due to this we struggled on choosing a specific name that would make sense to the group in general. Many ideas flowered from different companies and we studied them to understand how these company names were created. One that specifically stood out to all of us was Walt Disney Pictures, because it originated specifically from Walt Disney himself. This got us thinking that we should have one of the members names as the name of the company. So, this lead us to Brennan's last name "Briggs." We felt this name was unique and definitely  had a story behind it since Brennan told us that we he was younger he had come up with a production company himself, which we felt spoke a lot of what the company's goals are about, like expressing and making films from people who are passionate about their art. It all went smoothly and we landed on the name, Briggs Productions. 

    Now, that we settled on the name we focused on the logo next. We wanted to keep our logo simple, yet we wanted it to follow conventions between other logos like DreamWorks and Columbia Pictures, which are both simple but also effective in representing the company. DreamWorks keeps a simple yet iconic design that is very well planned out and executed; on the other hand, Columbia Pictures follows a simple design but also has an image on the right of the logo that develops the brand and its goal. So, with all this in mind we felt that our logo should obviously say Briggs Productions but also have a picture somewhere near the words. This lead us to finalize our logo into Briggs Productions with a pair of glasses at the bottom of the text. These glasses are meant to focus on two things the fact that me, Brennan, and Vanessa wear glasses, and also to show the time we have been putting into this piece of work, since glasses are normally used long-term. 

BRIGGS PRODUCTIONS LOGO:

   

    This is what our logo looks like, and honestly I really like since it's not really overcomplicated in any way and it keeps it simple yet effective through different fonts. Another thing I like too, is the glasses which are to me are very essential in terms of what the company means.